This is a page about my work. I am a creative director in children’s media. I’m also an advocate for children’s right to play and learn in freedom.
I have spoken about Why I believe it works so well to give children digital tools that maximize their creative freedom; How to make amazing kids apps; Why it is important that children are shown in media meant for them, and many other topics!
Venues: CES, KidScreen, ToyFair, Digital Kids NY, Sesame Workshop, NBC, NYU, Rutgers University and more!
Kids Are People: A Radical Idea - Toca Boca Magazine, 2015
We Stink at Playing with Our Kids - Joan Ganz Cooney Center, 2014
Is Sir Ken Robinson Going Rouge? - Medium, 2017
Why Homeschoolers Are Winning - Alternatives To School, 2015
We don't need pink 'boys' toys' for girls –- The Guardian, 2014
An Increasing Number of Children in American Schools Need to Learn English. Let Them Play! - Joan Ganz Cooney Center, 2016
Därför kan inte skolan reformeras, Dagens Samhälle, 2015
Föräldrar, sluta inte att knacka på skolans dörr, SVT Opinion, 2015
Hemundervisning är en mänsklig rättighet, Dagens Nyheter Åsikt, 2017
Första svenska barnen i en Demokratisk skola?, Medium, 2015
Educar en la era de la computación afectiva, El Mundo, 2016
I was one of the creators behind the puppet show Hotell Kantarell, for which I did character design. The TV show first aired in 2007 and went on for six seasons. →
I have written four children's books. Two based on the popular Swedish character Pelle Svanslös (above) and two based on my own concepts. →
Together with Argentinian artist CHU I designed this free-play cardboard toy in 2014. →
← I work with an Indian manufacturer to produce these woolen play carpets. I still take orders occasionally.
Together with a small group of parents I created 2km loppis in 2010. A one day flea market that had 25.000 visitors the first year. It instantly became Sweden’s largest flea market and has been held yearly since.
Here is a rap song I recorded to promote the flea market. It's mostly in Swedish.
I am a founding member of the Alliance for Self-Directed Education, although in all honesty, there are about a dozen people who have done significantly more work than I. The organisation came out of AlternativesToSchool.com for which I did the logo and designed the website.
In trying to get as many young people out from our current coercive educational system as possible I co-organized The Brooklyn School Alternatives Conference, held 2015 and 2016.
I set up what became Timagine with Anna and Staffan Erlandsson in early 2010. Timagine makes applications for children with special communication needs.
I helped Björn Jefferey and Emil Ovemar start Toca Boca, which became the world's largest kids app studio with 90 employees.
With my partner Sarah Jensen I run Biff Niff, a kids app agency based in New York .